Free Search Engine Marketing Tools

I decided to make a quick list of my favorite search engine marketing tools (for SEO or PPC) that are free and I use regularly. This way I’ll have the list for my own reference, and you can also benefit from it, too.

Free Keyword Research Tools

Google Adwords Keyword Tool
Keyword Discovery Keyword Tool
Wordtracker Keyword Tool

Free PPC Management Tools
Adwords Wrapper – creates exact, phrase, and broad match keywords from a keyword list.

Backlink Tools
Reciprocal Link Checker – check to see if your link is present on a list of urls.

Have a favorite free tool? Tell me in a comment!